The recent ACORD/LOMA Technology Conference in Orlando was the first time for Pitney Bowes MapInfo to share the exhibit hall floor with our sister company Pitney Bowes Group One as well as members of our parent.  It was a great opportunity for the groups to get acquainted as allies.

Just as exciting was the level of activity we experienced at the PBMI booth and throughout the entire session.  Clearly, Location Intelligence and PBMI’s offerings are better understood and appreciated by the Insurance community.   As P&C carriers continue to strive to make better informed underwriting and pricing decisions, they are also focused on more robust portfolio risk analyses and assessment.  That’s probably the key reason that PBMI is seeing such increased interest and activity.  But also, as webservices and SOA begin to resonate and be included in more and more companies IT and OPs blueprints, Envinsa and Envinsa Online Services seem to be catching the audiences attention.  Delivering, as we say, “just enough” location intelligence within existing webservice enhanced workflows has never been more important for operational efficiencies and advancing straight-thru processing especially when LI feeds rules engine powered processes.

ACORD/LOMA proved that the P&C and Life industries are both more carefully looking at customer segmentation, market availability, and market penetration analyses that PBMI offers.  PSYTE and other demographic data offerings were in high demand for demonstration at ACORD.  I found it interesting that several speakers went into detail on these subjects.   George Foulke, MetLife talked about this as did Ben DiSylvester of RE Nolan in their sessions at the conference.

Another exciting aspect of this years conference was our announcements about two new partnerships as well as the formal unveiling our new Risk Data Suite PBMI and WSI Weather announced their partnership the week prior to ACORD at MapWorld and TerrorRisk, a custom set of scored worldwide terrorist POIs, had its debut.  TerrorRisk is a joint offering by PBMI and Exclusive Analysis the leading analyst for global war, political risk and terrorism.

In all, this year’s ACORD/LOMA conference proved to be a highly successful event for PBMI while also an educational and pleasurable event.  Special thanks to our policeman and Indian chief!